As a growing non-profit, CEA was interested in changing their brand and message to represent the professional level they wanted to operate within the esports space. Combined with a set of assets we provided CEA with a new logo, look, and feel to keep growing their presence.
1. Brand exploration
2. Logo design
3. Asset creation
CEA has continued to expand their involvement with esports, adding a number of new tournaments, competitions, and leagues to their list of offers. Their new brand has allowed them to present themselves with a level of professionalism in order to garner respect and reputation in the space.
— A professional brand to represent their presence in esports
— Digital assets to accompny their new logo and tell their story